Self publishing is when an author publishes their book independently—without the involvement of a traditional publishing house. This means the author takes charge of editing, formatting, cover design, printing, distribution, and marketing. While this requires effort and investment, it also offers total creative freedom and full ownership of your work.
Why Choose Self Publishing?
There are several reasons why authors choose Self publishing over traditional routes:
Creative Control: You decide what stays in your book, what your cover looks like, how it’s priced, and where it’s sold. There are no gatekeepers, and you don’t need approval from agents or editors.
Higher Royalties: Self-published authors typically earn 35% to 70% of their book’s retail price, compared to 10–15% with traditional publishers.
Faster Publishing Time: Instead of waiting months or years for a publishing deal, you can publish your book in a matter of days or weeks.
Global Reach: Platforms like Amazon Kindle Direct Publishing (KDP), IngramSpark, and Draft2Digital make your book available to readers around the world in both print and digital formats.
Steps to Self Publishing
1. Edit Your Manuscript
Even the best stories need professional editing. Hire a qualified editor to improve clarity, grammar, and structure. A polished manuscript is essential for reader satisfaction and good reviews.
2. Design Your Cover and Layout
A great cover attracts readers, while clean interior formatting ensures a smooth reading experience. You can hire designers or use tools like Canva and Vellum to create professional-quality books.
3. Choose Your Publishing Platform
Popular self publishing platforms include:
Amazon KDP for ebooks and paperbacks
IngramSpark for wide print distribution
Smashwords or Draft2Digital for additional digital reach
4. Upload and Publish
Follow the platform’s guidelines to upload your manuscript and cover. Add book details, set your price, and choose your royalty options.
5. Promote Your Book
Successful self publishing requires ongoing marketing. Build an author website, grow your email list, use social media, and consider paid ads. Engage with readers, collect reviews, and keep promoting long after launch day.
Final Thoughts
Self publishing is not just about getting your book out—it’s about becoming a professional author on your own terms. With the right strategy, tools, and dedication, you can reach readers, earn income, and build a lasting writing career.